Tsingtao Be Bold Party is the party to end all parties

On 24 March 2015, Tsingtao hosted the Be Bold Party at Chinatown’s Dynasty Karaoke bar with comedian Ronny Chieng as guest MC. This was not a launch. It was THE party to end all parties and THE party that you do not leave to go to another party.

The night had an electrifying atmosphere with performances from Angle Grinder, Hula Hoop Specialist and Contortionist, and a Live UV Model Painting. Throughout the evening guests were able to participate in a Beatbox Battle as well as view the captivating Safari and Balloon Room.

Tsingtao, pronounced Ching Dow, has been in the Australian marketplace for 20 years. Instead of targeting men aged 35 years and upwards who eat at Chinese restaurants, Tsingtao changed its marketing strategy to appeal to young professionals aged 18-35 who drink beer socially and purchasing the product in bottle shops.

While many of the attendees were hip twenty-something’s (some of which were competition winners), there were a few celebrities including: social media king, Kurt Coleman: Australian Olympic gold medallist Leisel Jones; and singer and songwriter at What About Tonight, Brock Codey Jays.

IMG_6714 IMG_6720 IMG_6722 IMG_6723 IMG_6731 IMG_6747 IMG_6757 IMG_6759 IMG_6772 IMG_6792 IMG_6801 IMG_6809 IMG_6819 IMG_6821 IMG_6823 IMG_6833 IMG_6836 IMG_6845 IMG_6851 IMG_6853 IMG_6865 IMG_6870 IMG_6874 IMG_6878 IMG_6881 IMG_6883 IMG_6890

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s